Don’t think of reputation management as disaster cleanup—think of it as a powerful marketing opportunity. Reputation marketing not only gives you control over your brand identity across digital platforms, it provides you with the tools that can help you cultivate the kind of brand awareness that engages consumers and drives conversions. We don’t just push negative listings to the bottom of the search rankings—we help you add value to your business and brand.
Start rebuilding your brand with our targeted, unique content, spread across multiple platforms. We give clients the tools that help them control their image, brand, and good name.search engine success.
SEOP.com’s reputation management campaigns have differing timelines depending on the number of negative listings that appear in the search results and the authority of those listings.
Our campaigns are built to design a firewall around your online reputation that lasts well into the future. An investment of time and effort now will lead to fewer problems for you down the road.
Our revolutionary, proprietary process will push positive listings up in the rankings while pushing negative listings down in the rankings until they are off the first page entirely.
First, we will create a number of premium assets for you that will be introduced onto domains of the highest authority. Within the assets will be credible, high-quality content that functions as online PR for you or your brand. Social media sites are rewarded by the search engine algorithms. As such, SEOP.com will create LinkedIn, Wikipedia, Facebook, Twitter, Google+ profiles for you. Fresh content is also rewarded by the algorithms, so these assets will be frequently updated with new content.
Blogs and microsites will be designed for you. These are powerful tools for reputation management purposes. While blog communities like Blogger and LiveJournal require a significant amount of maintenance, time spent will pay dividends since not only the main page ranks well, but the individual posts do as well.
When noteworthy events happen, our PR experts will create press releases and syndicated articles on your behalf that will be launched onto reputable networks such as PR Web, PRLog, and eZine Articles. We can also work with existing press releases. SEOP.com features a network of authoritative domains that are well-respected, established entities in the industry. These rank quickly and often last on the rankings for a significant amount of time
Microsites, a mini-version of your existing website, will be considered a valuable resource by visitors, but will also rank well on your behalf, thereby pushing negative listings further down. They will feature relevant outbound links, engaging content, and all of the targets keywords you need to take control of your online reputation. Each microsite will be organic and natural, hosted on different servers which will avoid penalties by search engine crawlers.
Once these assets have been created, the link building process can begin. Through our years of experience in the industry, we have developed an extensive e-Rolodex of relevant bloggers and content creators. Only high-quality links will be pointed at your assets, which will push them onto the first page of your search results.
If your search results skew negative, action must be taken immediately. Without immediate action, these negative results could become permanent.
Contact SEOP.com to discuss your specific campaign.