SEOP PPC Campaign Management Advantages:

No Setup Fees
Unlimited Managed Keywords*
Extensive Negative Research
Weekly, Bi-Weekly Meetings
Competitive Landscape Analysis
Strategic Ad Copy Implementation
Ad Copy Optimization
Day Parting Implementation
Landing Page Consultation
Landing Page Development
A-B Testing
Complete Conversion Code / Analytics Setup
Dedicated 24/7 Account Manager
Custom ROI Reporting
Email Support
ROI Calculations & Forecasting
Comparison Shopping Site Management

Paid Search Advertisement

Pay Per Click Marketing - Professional PPC Management Services

Want better results from your Pay Per Click campaigns? SEOP’s PPC Management service ensures just that! Our certified professionals, decades of experience, dedication to increased performance and the highest level of client retention in the industry speaks volumes of our thorough command of the paid search realm.

Google, Yahoo, MSN/Bing and other search engine marketing programs offer limitless ways of building, tuning and adjusting your campaigns. Full comprehension of all opportunities and the use of data driven strategies are key to optimal short term and long term performance. Each vertical and engine also have unique characteristics that need to be thoroughly understood and utilized to maximize your advertising investment and company growth. It is our commitment to help you realize the full potential of your online advertising resulting in a feeling of power, control and excitement over your search engine marketing ROI results.

Benefits of SEOP Professional Management Include:

Certified Account Managers, available 24/7, to ensure proper campaign strategy and implementation
Daily optimization & campaign expansion for continued growth (includes in-depth industry research & keyword expansion)
Advanced bidding strategies customized by search engine
Professional Ad Copy testing and optimization
Proper landing page testing & implementation for greater conversions
Dedicated representatives from each search engine streamline implementation and troubleshooting processes

Keywords are structured in the following categories:

Top Level - Highest volume, core industry terms. These terms are competitive and expensive, but can generate solid traffic volume & conversion w/ proper management and use of other keywords levels.
Program Level - Industry specific terms that generally yield the highest conversions.
"Long-Tail" Level - These four, five, six keyword phases and geographically expanded terms yield less searches, but higher conversion rates and cheaper cost per acquisition (CPA).
Brand Level - Used to expand overall reach, conversions, and brand awareness

After Launch: Staying the Course
PPC Management is an ongoing process. After the campaign is launched, it closely monitored, with all performance data analyzed for the best use of adjustments in continual optimization for long term results. Campaign analysis and management is performed by certified individuals, not a software program that lacks critical understanding of the intricacies of individual markets, seasons, and current events in an ever growing global economy. Your long term success is our long term success in a mutually profitable business relationship founded on trust, honesty, integrity, and a dedication to the growth of each and every individual client. This has set SEOP in the forefront of Paid Search Management firms in the United States for the past 10 years.