Three SEO Tips for 2014

SEOP Blog Team @ December 30, 2013 # No Comment Yet

In a few days, 2013 will be over. It was an exciting year with several landmark search engine algorithm updates that changed the way SEO worked. Having risen to these and many other challenges, we have arrived at the threshold of another year. Will there be new earthshaking updates in 2014? Undoubtedly. But these three tips learned from 2013 will help any SEO practitioner overcome them.

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The Fruitlessness of Chasing Algorithms

SEOP Blog Team @ December 23, 2013 # No Comment Yet

Every Internet marketer dreams of achieving the number one spot in Google search or maintaining constant exposure in Facebook’s News Feed. To achieve this goal, many attempt to game the system. They overanalyze the ranking algorithms and exploit its weakness. While this can lead to short-term gains, algorithm chasing doesn’t work in the long run.

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Claim Bing Authorship with Klout-Verified Snapshots

SEOP Blog Team @ October 14, 2013 # No Comment Yet

If claiming ownership of your blog and other published articles in Google isn’t enough, then you might want to also do the same thing with Bing. The Microsoft search engine announced on October 11th that it’s been working with Klout to bring a similar ownership function as Google. This function is called Snapshots.

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Adjusting to Google’s New Rules for Guest Posting

SEOP Blog Team @ September 16, 2013 # No Comment Yet

As we’ve seen last month, Google had begun to fine-tune its rules on weeding out content that’s associated with linking schemes. But while some of these new rules are understandable, such as not using advertorials and optimized anchor text in press releases, some SEO experts still want to retain certain practices, and for a good reason.

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Four Ways to Effectively Tap into Twitter’s SEO Potential

SEOP Blog Team @ August 9, 2013 # No Comment Yet

Now that Google and other search engines are indexing tweets, Twitter pages and individual tweets are both appearing in search engine results pages (SERPs). Hence, it’s important for brands, companies, or businesses to optimize their Twitter presence to supplement SEO activities.

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