Annoying site components you should steer clear ofRSpears @ May 16, 2012 # No Comment Yet Image by Adam Tinworth Content marketing, link building, keywords, and meta descriptions are among the most common things that come to mind when talking about search engine marketing. But because SEO’s ultimate goal is to increase a site’s rankings online, social media marketing, site usability, and Web design have also been receiving much focus these days. [...] SEO and Social Media: Finding the right social media sitesRSpears @ May 14, 2012 # No Comment Yet Image by Jan Krömer Social media has become an organic and integral part of search engine marketing. Sites like Facebook, Twitter, and Google Plus are indeed very attractive to sites looking to expand their reach and elevate their rankings online. Because of this, many companies are investing their time and resources on the social Web, harnessing [...] Avoiding spammy site components on your Web pagesRSpears @ May 11, 2012 # No Comment Yet Image by 3oheme Spam is called spam for a reason—in Internet terms, it serves no one and offers no value for those consuming it, just like its meaty byproduct namesake. A few years back, many sites owners and SEO practitioners have put its elements on their Web pages in their attempts to dupe search engines into [...] Five ways new Web sites can get backlinksRSpears @ May 9, 2012 # One Comment Image by It’sGreg Getting backlinks can really be challenging for any Web site. That’s something not very apparent when we look at more established brands online getting backlinks in droves even without flexing much search engine marketing muscle. Needless to say, these brands already have a plethora of fans around the Web, as well as media [...] Is your Web site over-optimized?RSpears @ May 7, 2012 # No Comment Yet Image by owlpacino As part of its recent algorithm update, Google has taken a proactive and rather controversial step towards combating Webspam on the search engine marketing space. This may not be a problem if you’re focused more on the development of your site for the benefit of your users; but if you’re more SEO-centric and [...] |
