Launching a WordPress Site: Best Practices and Tips for SEO

SEOP Blog Team @ September 21, 2015 # No Comment Yet

Many make the mistake of thinking that using Wordpress to launch their site automatically guarantees good SEO. It doesn’t work that way though; the value of this platform lies in the fact that it doesn’t require much coding or complicated customization to get it running with great search-optimized functionality. We will be covering some best practices and tips for maximizing search engine visibility when launching a new Wordpress site in this post.

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Maintaining Optimal Keyword Density and Placement in Your Webpage

SEOP Blog Team @ September 7, 2015 # No Comment Yet

With all the advancements that search engines have made over the years, SEO professionals are now circling back to a fundamental question: Where and how often should I use the keywords that I’m targeting to rank for in my web page?

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Improve Your Online Rep with SEO

SEOP Blog Team @ August 31, 2015 # No Comment Yet

It’s no secret that consumers today consult the Internet before making a purchase or choosing a service, and if your brand is surrounded by a lot of negative publicity online, you could very well lose business. Of course, the best way to avoid negative PR in the first place is to make sure that you’re delivering only the best to your customers. Unfortunately, it’s never easy to please everyone, which is why it’s also important for you to take charge of your online reputation so it stays positive on search engine results.

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Leveraging Structured Data: Dos and Don’ts to Stay in Google’s Favor

SEOP Blog Team @ August 17, 2015 # No Comment Yet

As Google puts more emphasis on direct answers to improve search results and user experience, affected businesses and websites can take advantage of the opportunity to appear on the search engine giant’s Quick Answer Box by leveraging structured data markup.

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An Answer to Everything: How Direct Answers May Shape SEO

SEOP Blog Team @ August 10, 2015 # No Comment Yet

Many are well aware of the impact mobile has on the evolution of search, but perhaps what most may not be aware of is how voice search is quietly shaping the playing field. Voice search encourages users to run queries in the form of questions—even implied questions—either in voice or text. In response to this growing behavior, Google has been putting greater emphasis on “direct answers” to satisfy such queries.

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