On repurposing content

RSpears @ July 5, 2010 # 5 Comments

Image by Sridhar Vedantham
Repurposing content for your Web site or blog is not an entirely new concept. In fact, it has become a staple practice applied by content developers across brand Web sites and the blogosphere. For the uninitiated, it means taking one of your previously posted original contents and reshaping it into another form, either [...]

Popularity: 20% [?]

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Planning Your Podcast: The Format

RSpears @ April 21, 2010 # No Comment Yet

Image by Mike Rohde
Deciding on a format for your podcast is about as crucial as its contents. For you as the podcaster, it defines you and your podcast’s personality while giving you a firm outline you can rely on which makes it easier to plan topics and segments around in the long run. Meanwhile, [...]

Popularity: 18% [?]

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How Your Business Can Leverage On Google Places

RSpears @ April 20, 2010 # One Comment

Google’s Local Business Center, a service launched under Google Maps which provided local business listings, has been further enhanced and relaunched as Google Places. This, as announced by the VP of Google Maps, Earth and Local John Hanke on the official Google blog, is aimed to seamlessly connect with Google Place Pages, another Maps component [...]

Popularity: 23% [?]

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Planning Your Podcast

RSpears @ April 19, 2010 # 3 Comments

Image by Sailing “Footprints: Real to Reel” (Ronn ashore)
So you’ve decided to incorporate audio podcasts into your Web site as a different way of presenting your content to your target demographic while beefing up your campaign’s SEO strategy. However, like most things in a marketing campaign, you don’t just go jumping right into it face-first [...]

Popularity: 18% [?]

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Using YouTube to Push Video SEO

RSpears @ April 18, 2010 # No Comment Yet

Image by sumbler
Gone are the days when YouTube was a mere channel for footages of kids attempting painfully mind-boggling stunts and personal videos of people lip synching to their favorite music and tearfully defending their favorite infamous celebrity. Today, the online video service is the most popular video sharing platform with, according to their fact sheet, [...]

Popularity: 17% [?]

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