Google Pigeon: What to Expect and How to Reap Its Benefits

SEOP Blog Team @ August 4, 2014 # No Comment Yet

Only recently, Google has begun to roll out an update to its local search algorithm that may significantly impact local SEO, at least for websites targeting the United States at the moment. Unofficially dubbed the “Pigeon,” update, the new changes aim to deliver more relevant and accurate results for local search, which will be visible both in Google Maps and on the regular search results page.

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Google’s New Notification for Mobile Users

SEOP Blog Team @ July 21, 2014 # No Comment Yet

Unless the user is looking for your website in particular, we can reasonably assume that when a warning like this pops, up, a good number of users are likely to skip over your web page for the next search result.

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Enhance SEO with Email Alerts

SEOP Blog Team @ June 30, 2014 # No Comment Yet

To stay on top of the web, it’s definitely a plus for you to be able to keep track of the keywords you target or have the latest about your industry delivered to you directly. That’s precisely what email alerts do which can help boost your SEO efforts in a variety of areas, such as link building, keyword research, and content development, among others.

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What Is Barnacle SEO and How Does It Benefit SMBs?

SEOP Blog Team @ June 16, 2014 # No Comment Yet

Small and medium-sized businesses may find it difficult to get their websites to rank highly for many keywords that more established sites are already ranking for. But rather than seeing this as a major setback, SMBs can benefit from the situation to boost their online visibility through what is called Barnacle SEO.

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Boost Keyword Research with Social Media

SEOP Blog Team @ June 9, 2014 # No Comment Yet

In many ways, social media serves as an indispensable tool for SEO campaigns by allowing marketers to leverage on social shares to increase online visibility, as well as build credibility and authority especially for those with a Google+ account. At the same time, it’s also a vital resource for learning more about a company’s niche and target audience, which, in turn, can prove useful for keyword research.

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