SEOP Blog Team @ September 8, 2014 # No Comment Yet
For more than a decade, Google’s AdWords has served as a go-to tool when it comes to keyword research not only for PPC advertisers but also for bloggers and individuals doing SEO. Unfortunately, Google will be removing its exact match and phrase match capabilities to implement close variant keyword matching late this September.
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SEOP Blog Team @ August 4, 2014 # No Comment Yet
Only recently, Google has begun to roll out an update to its local search algorithm that may significantly impact local SEO, at least for websites targeting the United States at the moment. Unofficially dubbed the “Pigeon” update, the new changes aim to deliver more relevant and accurate results for local search, which will be visible both in Google Maps and on the regular search results page.
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SEOP Blog Team @ July 28, 2014 # No Comment Yet
With theme-based SEO, you can use semantic relationships between words to rank for a broader range of ‘exact match’ search results without having to force the issue.
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SEOP Blog Team @ July 21, 2014 # No Comment Yet
Unless the user is looking for your website in particular, we can reasonably assume that when a warning like this pops, up, a good number of users are likely to skip over your web page for the next search result.
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SEOP Blog Team @ June 2, 2014 # No Comment Yet
With yet another series of recent algorithm updates from Google, many are again on a look out at what could possibly hurt page rankings for their websites. Updates from Google are often a cause for panic among businesses and SEO practitioners, but usually this happens when they rely on questionable practices to optimize their content. Otherwise, there shouldn’t be any worry about changes in the search engine’s algorithm.
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