Content Cleanup Tips Before the Start of Another Year

November 24, 2014 by SEOP Blog Team

As said in a previous post, along with the adoption of responsive design to cater to an increasing number of mobile users, it might be necessary to do some revisions on your existing content to ensure quality user experience on the mobile version of your website. If you’ve already piled up tons of web content, however, you might also want to take this as an opportunity to take a look at your overall content marketing strategy and do some much needed cleanup.

Voice Search and Its Impact on SEO

November 17, 2014 by SEOP Blog Team

Image by Evan Forester on Flickr

The introduction of voice search a few years back was like a sci-fi dream come true, yet it wasn’t enough for most Internet users to do away with the keyboard, particularly because of voice input errors that only made the technology more of a nuisance than a convenience. Today, improvements in voice recognition technology, as well as growing widespread usage among mobile users, may very well change the way we run search queries online, and even transform the way we practice SEO in the near future.

What Blog Content Should Look Like in 2015

November 10, 2014 by SEOP Blog Team

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  Last week, we talked about improving content delivery though responsive web design. In a timely statement, Google Vice President of Sales in America recently gave us a hint of what’s in store for Google in 2015 when he said that, “Today, we live in a world of engagement. People don’t want to be bludgeoned…

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Will Responsive Web Design Improve Content Delivery?

November 3, 2014 by SEOP Blog Team

We said in a previous post that having a mobile-ready eCommerce website can be a deciding factor for your business this coming holiday season, and perhaps even outside the holidays. Responsive web design (RWD) is one approach that will enable your website to adapt to mobile devices. The question, however, is whether it can provide the best possible experience for users when it comes to content delivery.

Optimizing Landing Pages for Added Traffic

October 27, 2014 by SEOP Blog Team

Image by joiseyshowaa on Flickr

It’s not often that we talk about landing pages in SEO as in pay-per-click (PPC) campaigns. But while it’s true that optimizing content and creating great landing pages for PPC involve separate strategies given their separate goals (search engine ranking vs. conversion), it doesn’t necessarily mean that you can’t do both at the same time.